Amidst the disparities of life, Charita Doe’s smile shone through regardless, reflecting her positive disposition and a surging desire to support black women and foster unity among them. A firm advocate of justice for the oppressed, Charita studied Criminal Justice in hopes to become an attorney and ultimately become a magistrate judge.

Altruism has always been her core value; thus she actively engages in various community services and offer her support to family, friends and those around her. After, recently, losing her nineteen-year-old son to suicide, Charita found solace in her hearts passion to empower black women. She made the brave decision to leave corporate America and dedicated all her time and resources to the birth of Sista LooK, an establishment through which she empowers and promotes unity among black women. Not only is the call of action, to support black women tailored to black women, however, Charita encourages everyone (regardless of race, gender or background) to fortify Sista LooKs mission, to intentionally support black women to combat oppressions.

New to her entrepreneurial journey, as a black woman, business owner, Charita hopes for the support she advocates, favor her endeavors to make Sista LooK a notion that permeates generations to come.